Safaricom started its own little cab
application called little cab. Partnering with Kenya’s craft silicon. Safaricom
launched the new service to aggressively take on Uber.
They are offering
cheaper pricing and better driver terms, starting with free WI-FI in its taxis
accessed through an interface that offers other Safaricom products little cab
also has a ‘female friendly’’ option called lady bug where women can request
female drivers and a corporate option for companies to consolidate all their
taxi services digitally through one account.
A question might be the
sustainability of cheaper fares and if it proves to work out Uber might just be
having a run for their money
1 comment:
It's a great one, I like it
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