The Value Concept

How much do you value your product or service? How much do you think its worth? A publicized marketing video by Steve Jobs tells us that “it’s not about the product or company or how great it is” but the idea, behind the product or company.

What does your product or company stand for?

If you are not able to tell yourself this, you cannot effectively standout form the crowd of competitors you have around you.

The question is; what is Express Blog all about?

What does it stand for?

What does it believe in?

These questions answer the why of business; it projects its true core value.

At such, people can relate with your product and your product can help them have an identity, as if giving them a class.

Do you think you product is about making people believe in themselves, or making them stand out from the crowd or making them have fun or feel healthy in their own skin? These can be communicated through the way you and your staff carry your product to your customer. Regardless of what your product is.

A business /concept /idea is more than the man behind it. But rather it’s also about the story behind the man, the interconnection /interplay of the many people and stories that forms the man behind it.

The value concept helps you sell, it helps you continue and helps you make the right decision when you are on a crossroad.

Express blog is more than business, but a Way of Life……………..